Role: Producer
Client: Huawei
Production Company: Feed Films
Agency: Mischief
Storyline: Huawei partnered with the RSPCA in a bid to improve the profile pictures of animals on their website and find homes for their ‘Unadoptable’ animals.
RSPCA centres across the country received brand new P30 Pro handsets to help them in taking better images and to convince the 56% of Brits who would skip over a picture of an animal that was less aesthetically pleasing.
Featured in many publications such as Daily Mirror, Evening Standard and Unilad. Following the coverage, Buddy and Tania featuring in the film were both adopted.